Compass, the intranet for Martin’s Point Healthcare, had been built upon the outdated Sitemaker content management system and few Martin’s Point employees were accessing the site. Compass was suffering from lackluster functionality, limited content and poor organization, leading Martin’s Point to rely on email distribution for most internal communications. The results was a tremendous amount of email “noise” — and an inspiration for a new, more usable intranet.
The resulting improvement was a more robust and engaging platform for internal communications, satisfying the following high-level business requirements:
- Promote dialogue among employees, connect employees to one another
- Give employees simple, easy access to the info they need (HR policies, etc.)
- Provide timely news and information connecting employees to Martin’s Point mission and values
- Keep employees updated on the external world and marketplace that impacts Martin’s Point’s strategy
- Use short videos to help tell stories in compelling ways
- Reduce noise (e.g., all-employee emails)